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Permission Marketing

Posted: Tue Feb 18, 2025 5:16 am
by sumonasumonakha.t
Telemarketing
It is the strategy of actively calling consumers to offer a product or service, or to make a special offer. However, interrupting the routine and wasting time with irrelevant offers, takes away people's patience and harms the results of this strategy.

61.
These are marketing strategies carried out with the consumer only with his or her permission. In outbound marketing, for example, the public is always interrupted from their routine to see an advertisement or receive a telemarketing call.

In terms of permission marketing, this only happens if the user allows it, as the choice is in their estonia mobile database hands. In Inbound Marketing, for example, the company only sends a flow of emails if the person accepts the sending.

62. Influencer Marketing
Idols are not only on television. Now, content producers on the web are also adored and therefore, sought after by brands.

Influencer marketing is about partnering with those internet influencers who post on blogs, YouTube channels or Instagram profiles to a loyal and engaged audience.

In this way, the brand appears before the public alongside content that is relevant to them and does not look like advertising.

63. Experience marketing
Experiential marketing aims to offer good customer experiences, which means generating positive feelings in contact with the brand.