Websites that appear in search results should be of high quality. In the continuous development and updating of search algorithms, Google is trying to define this quality of the website somehow. In addition, it also openly reports its views to webmasters. In March 2015, we received a report on the so-called doorway pages . According to Google, these reduce the quality of searches and are mercilessly classified as unfair SEO techniques, so-called black hat SEO .
We should soon see a drastic disadvantage for mexico phone number data these doorway pages. However, this could also affect so-called microsites and minisites, which are created as supporting pages for a website and can represent an important marketing channel.
What are doorway pages?
Google also provides the definition through Webmaster Tools.
According to Google, doorway pages are: “ websites or pages created with the aim of obtaining high rankings for specific search queries. ”
Doorway pages often result in several similar pages that lead to the same goal appearing in search results. This limits the range of results and is bad from a user perspective. They can also appear in search results as a kind of intermediate page that does not have the same value as the final landing page.
Doorway pages and microsites – how does Google see it?
-
rUparaHmaN012
- Posts: 91
- Joined: Mon Dec 23, 2024 4:08 am