Or maybe a combination of SMS and email marketing is what you are looking for?
Posted: Sun Apr 06, 2025 8:24 am
Sometimes it is not worth choosing and wondering whether SMS or e-mail marketing will work better in a given campaign. Sending SMS can perfectly complement an e-mail campaign and reinforce the message. You can send reminder SMS only to those who have not read the e-mail within a specified time. You see that someone has abandoned the cart on the website ? Send an e-mail after an hour reminding about things that are waiting to be purchased. The customer has not read such a message all day? Suggest a small discount code via SMS and see if such actions convinced them to make a purchase. The combination of SMS and e-mail does not have to be used exclusively for marketing purposes - in this way you will also inform the recipient about the tracking of the order. You can send a thank you for placing an order by e-mail, but it is best to include information about the shipment of the package in a short SMS.
Summary
Emails are chosen when you need to add various types of attachments, chinese overseas british database graphics, personalized recommendations with product photos. SMS works well for real-time marketing and informing in a concise way about ending promotions. The choice of campaign depends on several factors, so it is not worth making a hasty decision. SMS campaigns can be a supplement to e-mail marketing, so you should not exclude one communication channel when choosing the second one.
Click here and fill out a short form and we will contact you immediately and advise you on which Marketing Automation tools to choose - and how automation will help you set up SMS and email campaigns.
Summary
Emails are chosen when you need to add various types of attachments, chinese overseas british database graphics, personalized recommendations with product photos. SMS works well for real-time marketing and informing in a concise way about ending promotions. The choice of campaign depends on several factors, so it is not worth making a hasty decision. SMS campaigns can be a supplement to e-mail marketing, so you should not exclude one communication channel when choosing the second one.
Click here and fill out a short form and we will contact you immediately and advise you on which Marketing Automation tools to choose - and how automation will help you set up SMS and email campaigns.