What is a custom audience?
Posted: Thu Apr 17, 2025 9:56 am
To include Instagram in your placements, mark it alongside Facebook in your ad sets. Alternatively, for greater transparency, separate Instagram into its own ad set. This way, you can monitor the effect of Instagram versus Facebook.No more manual CSV file uploads: save time by automating your custom audiences.
A custom audience is a list of users that you upload to your Facebook Ads account, allowing you to target them with ads on Facebook, Instagram, and Audience Network.
Simply upload the list of email addresses and phone numbers amazon data from your customer relationship management (CRM) system and use it to retarget people with an ad based on their engagement. For example, if they've subscribed to your newsletter but haven't yet purchased your product, you can target them with an ad to encourage them to buy your product.
Your customer data is fully protected: it's instantly encrypted in your browser before being uploaded to Facebook. Once uploaded, it's compared to the hashed Facebook user IDs. All matching and non-matching hashes are then removed.
A custom audience is a list of users that you upload to your Facebook Ads account, allowing you to target them with ads on Facebook, Instagram, and Audience Network.
Simply upload the list of email addresses and phone numbers amazon data from your customer relationship management (CRM) system and use it to retarget people with an ad based on their engagement. For example, if they've subscribed to your newsletter but haven't yet purchased your product, you can target them with an ad to encourage them to buy your product.
Your customer data is fully protected: it's instantly encrypted in your browser before being uploaded to Facebook. Once uploaded, it's compared to the hashed Facebook user IDs. All matching and non-matching hashes are then removed.