You forgot that they need to be updated every year

[fomayof928@mowline]

For those who lack backlinks, not inbound links, you already have great candidates to start your link building campaign. So it can also speed up the analysis a little bit that you're doing in parallel. Last but not least, track content breakdown search changes. There may be content that you created a while ago, a few years ago, that was perfectly fine to target and rank for certain queries at the time, but Google may have later updated or shifted the ranking pages for that query because it identified that the intent was different, that they changed.

I've seen a lot of scenarios where very broad queries that used ghana cell phone number list to list a lot of PLPs, product listing pages are now ranking more guides and far less product listing pages, right? So you want to identify those changes. Also, maybe some of the articles you wrote a few years ago, like the top or best tools for this or that or the top or best product for this or that or that, they need a little update, right?

A for example. So these are the scenarios I'm talking about here. For that, it's important to take a look again at your rank tracking data or even your Google Search Console and identify the number of clicks, the position and the click-through rate that your top content, your meaningful content through the customer journey, is getting over the last few months to see if it's going down, if it's going down, right?