Not Offering Multiple Signup Opportunities
Posted: Tue May 20, 2025 10:23 am
Don’t Rely on a Single Signup Form
Visitors enter your site through various pages and channels. Offering signup options in multiple locations maximizes chances to capture emails.
Where to Place Signup Forms
Homepage and blog sidebar
At the end of blog posts
In your website footer
During checkout or account creation
On social media profiles
40. Ignoring the Emotional Aspect of List Building People design director managers mailing leads Subscribe Because They Feel Something
Your messaging should connect emotionally—whether it’s excitement, curiosity, relief, or belonging.
How to Tap into Emotions
Use storytelling and empathetic language
Show how you solve real problems or improve lives
Create a sense of exclusivity or community
Emotional connection builds loyalty that lasts beyond the first click.
Visitors enter your site through various pages and channels. Offering signup options in multiple locations maximizes chances to capture emails.
Where to Place Signup Forms
Homepage and blog sidebar
At the end of blog posts
In your website footer
During checkout or account creation
On social media profiles
40. Ignoring the Emotional Aspect of List Building People design director managers mailing leads Subscribe Because They Feel Something
Your messaging should connect emotionally—whether it’s excitement, curiosity, relief, or belonging.
How to Tap into Emotions
Use storytelling and empathetic language
Show how you solve real problems or improve lives
Create a sense of exclusivity or community
Emotional connection builds loyalty that lasts beyond the first click.