There are many companies that do not have an optimized corporate website. Whether it is due to the low demands of the sector/target public, you can still find relics hanging on the Internet that, at first glance , you might think are bankrupt companies or something similar. Without wanting to seem pretentious, these companies need to be helped!
Web Usability
At Prestigia Online , we have come across some of these examples, some of which are very curious. Companies that enjoy good economic health (with the current downturn), with a very well-defined and student data successful business model, with great collaborations with international partners , professionals with more than twenty years of experience in the sector... but with a website that is totally removed from current usage standards. Unattractive, with complicated click paths , poorly optimized/useful sections...
When we make a commercial proposal, we find that many companies ask us about the meaning of Web Conceptualization . They are used to the provider that does absolutely everything for x €, playing a purely executive role. We do not like this system, because we believe that there is a better model, which is currently the one we use. In any Web change project, Web Conceptualization receives the same care and attention as the design or programming itself.
Based on the Client's general objectives on the Internet, focused on the Corporate Website, we will work under two axes:
-Client knowledge of the different key fields (size, dimension, target, offline competition, etc.).
– Prestigia’s expertise in transferring these key fields to the online strategy, based on the information provided by the client and studies prior to any project.
But then, how does Web Conceptualization benefit our Clients?
Designing an optimal structure for a website is as important as the texts or the design itself. It enhances the Web's Usability, adapts it to the needs of the Client's target audiences, and seeks adequate positioning in search engines...
The secret of a good web conceptualization
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