Receive a lot of gifts. Actually, these gifts are samples. After trying different samples, customers know which one they like better and will buy it for a long time in the future. In addition, many samples will be given. The positive comments from customers will increase, which will further promote potential customers who are reading reviews to place orders. The purchase is not the end. How to make users buy for a long time is the key, so it involves repeat purchases. The following repeat purchase methods are summarized. Which ones are used by your company? First charge and repeat purchase binding strategy,Different strategies for binding first conversion and repeat purchase are adopted for different users to enhance the value of users.
That is, for users who have made purchases in the past, according portugal whatsapp resource to the accumulated consumption amount, purchase frequency and the time of the last purchase, a user stratification algorithm is recommended for users. For example, if you want users to spend more money and get less wool, you must find other attractive points besides discounts to eliminate the shameless and bottom-line coupons. In fact, in addition to the "cheap" point, the common reasons for promoting user repurchases are: First charge and repeat purchase binding strategy When the user makes the first purchase, it is actually the time when the product can satisfy the user. When the user makes the first purchase, a hook can be buried to stimulate the user to return to the product for consumption when there is a demand next time.
After all, users are more afraid of losing than getting. Bury some hooks for users to repurchase so that users will continue to consume because of the fear of losing. Such common means include purchase coupons, consuming accumulated points to redeem prizes, consuming full times to receive free prizes to purchase shopping cards, etc. I don't know if you still remember that when you buy a cup of milk tea at the milk tea shop outside the university, you can register a small stamp and collect all the stamps to exchange for a cup of milk tea. This is actually a typical repurchase strategy. Barber shops, beauty shops and even snack bars always ignore users' card consumption and even give the first order a free discount.
Revenue Stream Transformation Specialist
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