Combine with other channels
Posted: Tue Jan 07, 2025 4:15 am
Analyze the result
Monitor the results of your promo code campaigns on an ongoing basis. Evaluate which bloggers and types of offers work best and optimize future campaigns based on this data.
Adding UTM tags to links will help you more accurately lebanon whatsapp phone number track where customers came from and what role promo codes played in this. This will allow you to more accurately evaluate the effectiveness of bloggers and promotion channels.
Expand the reach of promo codes by combining them with other advertising channels. For example, you can promote the same promo code through email newsletters, on the website or on the brand's social networks to maximize its use.
When working with micro-influencers, you can often negotiate placement on a barter basis: the blogger places your offer on their site, and instead of direct payment, you invest money in promoting this post.
People are more willing to buy when a product is recommended by someone else than by the company itself. So everyone wins: you get new customers, and the blogger gets new subscribers.
Can I use promo codes in B2B
Blogger promo codes are actively used in the B2B segment. You have probably seen collaborations with services such as amoCRM or Glavbukh. Ultimately, any decision to purchase is made by a person who can be subscribed to a blogger and thus learn about a B2B tool.
B2B has its own characteristics, such as a long transaction cycle and a larger number of participants in the process. Decisions here take longer, so promo codes should be valid for a longer period compared to B2C.
Even if your product is liked by the end user, it must be approved by the management within the company to include expenses in the budget, discuss details with lawyers. Internal approval can take several months, so the promo code must remain valid during this time.
Briefly about the main thing
Bloggers have been building trusting relationships with their subscribers for years, so their recommendation is valued much higher than a regular banner on social networks. Therefore, promo codes that bloggers distribute among their audience can be an excellent tool for promoting a business.
Working with bloggers helps attract new customers, strengthen the loyalty of current ones, and simply increases your brand recognition. It can be especially useful for small and medium-sized companies that want to get the maximum benefit from working with micro-influencers for relatively little money.
By combining promo codes with other promotion channels and taking into account the specifics of your market, you can significantly enhance the effect of marketing activities and achieve impressive results.
Monitor the results of your promo code campaigns on an ongoing basis. Evaluate which bloggers and types of offers work best and optimize future campaigns based on this data.
Adding UTM tags to links will help you more accurately lebanon whatsapp phone number track where customers came from and what role promo codes played in this. This will allow you to more accurately evaluate the effectiveness of bloggers and promotion channels.
Expand the reach of promo codes by combining them with other advertising channels. For example, you can promote the same promo code through email newsletters, on the website or on the brand's social networks to maximize its use.
When working with micro-influencers, you can often negotiate placement on a barter basis: the blogger places your offer on their site, and instead of direct payment, you invest money in promoting this post.
People are more willing to buy when a product is recommended by someone else than by the company itself. So everyone wins: you get new customers, and the blogger gets new subscribers.
Can I use promo codes in B2B
Blogger promo codes are actively used in the B2B segment. You have probably seen collaborations with services such as amoCRM or Glavbukh. Ultimately, any decision to purchase is made by a person who can be subscribed to a blogger and thus learn about a B2B tool.
B2B has its own characteristics, such as a long transaction cycle and a larger number of participants in the process. Decisions here take longer, so promo codes should be valid for a longer period compared to B2C.
Even if your product is liked by the end user, it must be approved by the management within the company to include expenses in the budget, discuss details with lawyers. Internal approval can take several months, so the promo code must remain valid during this time.
Briefly about the main thing
Bloggers have been building trusting relationships with their subscribers for years, so their recommendation is valued much higher than a regular banner on social networks. Therefore, promo codes that bloggers distribute among their audience can be an excellent tool for promoting a business.
Working with bloggers helps attract new customers, strengthen the loyalty of current ones, and simply increases your brand recognition. It can be especially useful for small and medium-sized companies that want to get the maximum benefit from working with micro-influencers for relatively little money.
By combining promo codes with other promotion channels and taking into account the specifics of your market, you can significantly enhance the effect of marketing activities and achieve impressive results.