How to optimize a text for voice search?
Posted: Sun Jan 12, 2025 4:55 am
The increasing use of voice-enabled devices has changed the way people search the Web. To respond to this new user behavior, new content optimization strategies must be adopted. This means that copywriting must also adapt and follow new SEO inputs.
Google voice search requires a clear and concise answer. The biggest difficulty lies in formulating a concise text in a question-answer perspective (e.g. following the structure of the FAQ) that includes long-tail keywords . According to research by Backlinko , in fact, a voice search result is composed of an average of 29 words.
Another very interesting aspect that emerged from this study concerns the austria phone data main keyword: only 1.7% of search results contain the keyword in the title tag. This means that, by previously analyzing a content, Google proposes as a result the one that can respond more coherently to the query, regardless of whether or not the keyword is present in the title. We can therefore say that the optimization of the title tag that we talked about previously, does not have the same relevance for voice search SEO.
Google voice search requires a clear and concise answer. The biggest difficulty lies in formulating a concise text in a question-answer perspective (e.g. following the structure of the FAQ) that includes long-tail keywords . According to research by Backlinko , in fact, a voice search result is composed of an average of 29 words.
Another very interesting aspect that emerged from this study concerns the austria phone data main keyword: only 1.7% of search results contain the keyword in the title tag. This means that, by previously analyzing a content, Google proposes as a result the one that can respond more coherently to the query, regardless of whether or not the keyword is present in the title. We can therefore say that the optimization of the title tag that we talked about previously, does not have the same relevance for voice search SEO.