From our experience, at least the following criteria should be met, the more they meet the better:
1. Provide clear information sources : such as Wikipedia; industry authoritative information websites; industry journal official websites, paper websites; relevant remarks made by industry authorities
2. Provide background information of the author or website : author information page; website background information
3. Regularly edit, review and update content : regularly clean up old pages; based on the original content, provide new information according to industry development
4. Clarify the purpose of the content : whether to use professional knowledge to explain the problem clearly and provide reasonable solutions; the ultimate goal of all content creation is to "help users"
Of course, there is one thing to note here, which is the hungary b2b leads difference between a normal page and a YMYL (Your Money, Your Life) page :
YMYL pages
YMYL pages are those that "may affect a person's future happiness, health, financial stability, or security." Examples include news and current events; civics, government, and law; finance; shopping (including product reviews); and health and safety.
Therefore, for articles such as medical, news, and technology, Google has high requirements for the author's professional level, and also requires strict review of the content, and the rating standards are very high.
Normal page
As for ordinary pages, such as those for sharing personal interests, Google does not have any requirements or restrictions on professional skills, but will reward content that is close to the level of "expertise". Even if there is no "expertise", Google will not have any penalties.
? Authoritativeness
Authoritativeness, authority, how do evaluators evaluate whether a website page is authoritative?
Introduce third-party review sites
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