Using Quizzes for Generation and Engagement
Posted: Sat Jan 18, 2025 9:40 am
In order to take into account multiplatform consumption , an eclectic methodology of data collection was also applied. More than just interviews, the RISJ thus ensured to control the media consumption of participants on their devices, basing their study on 2,635 pieces of content , in addition to the interviews. The aim here is therefore not so much to announce major trends specific to a specific age group but rather to produce an analysis including period effects (the attitudes of a society change according to the events it encounters), “life stage” effects (changes in perceptions also occur according to personal experiences) and group effects (attitudes also obviously depend on the conditions of socialization).
Based on these findings, RISJ and Craft then developed a Kaleidoscope afghanistan phone number library including the diversity of variables that influence information consumption . In this fragmented landscape, there are more platforms, more brands, more choices and greater unpredictability of results than in the past. Far from being in a logic of rupture.
we are not moving from one set of behaviors to another but rather to a logic of complementarity for which new modes of consumption are added to the old ones. The variables can then be categorized between: Personal variables : on one side the individual – what he is, what he likes and what is worth knowing, and on the other side his motivations which are the reasons why he consumes information according to the period and mood.
Based on these findings, RISJ and Craft then developed a Kaleidoscope afghanistan phone number library including the diversity of variables that influence information consumption . In this fragmented landscape, there are more platforms, more brands, more choices and greater unpredictability of results than in the past. Far from being in a logic of rupture.
we are not moving from one set of behaviors to another but rather to a logic of complementarity for which new modes of consumption are added to the old ones. The variables can then be categorized between: Personal variables : on one side the individual – what he is, what he likes and what is worth knowing, and on the other side his motivations which are the reasons why he consumes information according to the period and mood.