There is a great example in the search engine blog
Posted: Sun Jan 19, 2025 5:36 am
Everything turned out to be almost like that, but with one difference - this is not a filter, but simply another ranking factor . How the new algorithm works On November 19, Yandex finally officially acknowledged what webmasters had realized a month and a half ago: now the search engine evaluates not the site, but the business as a whole. The most important signal for the new ranking factor is reviews, and not just those that people leave on Yandex.
Maps. Complaints about fraud on a site or in a company and about dishonest list of vietnam whatsapp phone numbers work will have (and already have) great weight. Does this mean that Yandex essentially hands over the fate of any company to its dishonest competitors? No. Before deciding on pessimization, the algorithm studies negative reviews for falsification. However, positive ones too – so it will not be possible to displace real negativity with fake “fives”.
Then maybe this means that any dissatisfied client can bring down a business in search results? Also no: for Yandex, a review about poor quality of work is not the same as a review about fraud. One company, receiving an advance payment for services, does not even go out to provide them. And the second was late for a call once and did a bad job.
Maps. Complaints about fraud on a site or in a company and about dishonest list of vietnam whatsapp phone numbers work will have (and already have) great weight. Does this mean that Yandex essentially hands over the fate of any company to its dishonest competitors? No. Before deciding on pessimization, the algorithm studies negative reviews for falsification. However, positive ones too – so it will not be possible to displace real negativity with fake “fives”.
Then maybe this means that any dissatisfied client can bring down a business in search results? Also no: for Yandex, a review about poor quality of work is not the same as a review about fraud. One company, receiving an advance payment for services, does not even go out to provide them. And the second was late for a call once and did a bad job.