LINE accounts of each store to reduc

[aminaas1576]

With the evolution of social marketing tools, Stepping Stone also uses LINE official accounts as customer service and store marketing tools. However, it also faces "multi-branch and multi-account operations are not easy to manage", "LINE member data is scattered" and "cannot effectively control " Customer Profile" problem.
Through the introduction of Omnichat's various OMO tools, appropriate services and suggestions are provided for various pain points, and the "Customer Success Manager" team continues to try and error with stepping stones to find the most suitable OMO solution for this classic stationery retail, which is effective Integrate the e friction in digital transformation and improve labor efficiency and performance.

Although customers get a good experience through greece email list the store's official LINE account, operating multiple accounts is difficult to manage and member data cannot be effectively used.
Although Stepping Stone has been operating locally for 30 years and has become the largest book and stationery store in Taiwan, it has always continued to improve. As the LINE community is generally welcomed by Chinese people, it has also followed up to create official accounts for each branch as the main store customer service tool, creating a good customer experience for store customers. shopping experience.

However, with the popularity of official accounts, the head office is also faced with the difficulty of integrated management and the inability to effectively control LINE friends for further advancement and marketing applications.
How to highlight the value of LINE official accounts has become an urgent issue for brands to solve.