14 Sales Promotion Ideas to Entice Customers To Buy From You

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Are you looking for ways to boost your sales and encourage prospects to try your products for a limited time? Sales promotions are an excellent method to drive sales and free trials.

This blog post will discuss 14 sales promotion ideas you can emulate for your business. We’ve divided them according to the different types of sales promotions:

Sales promotion examples that increase new sales
Sales promotion ideas to encourage repeat purchases
Sales promotion programs that foster loyalty
Sales promotion ideas that create a sense of urgency
Read through each section or jump into the types of sales doctor database suited for your business. You can also sign up for our free newsletter, Revenue Weekly, to get the latest sales and marketing tips straight to your inbox, like 200,000 other professionals.

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Sales promotion examples that increase new sales
If you’re looking to increase demand for your product or services, here are five sales promotion ideas that help boost demand:

1. Discounts
As a common, enticing incentive for prospects, discounts provide a percentage or exact amount off a product’s price. Discounts are popular and effective among prospects because your customers already like your product, and the price is the only hurdle getting in the way of the final purchase.

discount is a sales promotion example

2. Free trial or free sample
Have you ever sampled the newest potato chips at the grocery and decided to add a bag to your cart after a free taste? Whether you’re launching your newest potato chip line or the latest home repair services, a free trial is an excellent way to introduce them to prospects.

This sales promotion idea introduces prospects to your products or services they never thought they needed, and most industries can offer this deal.

Free samples work well for fast-moving consumer goods, while a free trial is excellent for services. Even car dealerships let buyers test-drive cars to let prospects experience the product they’re eyeing.