By creating a Google My Business account, you can ensure that your customers are always up to date with the latest information. It also serves as a platform for providing excellent customer service, as you can respond to customer reviews.
How to Optimize for Google Maps
1. Verify your business
By claiming your business on Google and verifying yourself as the costa rica telegram number database owner, you will be the only one who can edit your business profile. Learn how to verify your My Business account here.
In addition to basic information like your address, phone number, and business hours, providing a business description is also a key ranking factor. If possible, try to include the following:
Business Website
Reservation website
Add products and services with descriptions
Add high-quality photos (of your store, products, team, logo, etc.)
3. Select categories and attributes
Categories tell Google what type of business you are, so when someone searches for “hospital” or “car dealership,” if your business falls into that category, it will show up. Set a primary category that best describes your overall business, then set up other relevant categories. Google gives an example: “If you manage a grocery store that includes a pharmacy and a deli, select ‘Grocery store’ as your primary category, then add ‘Pharmacy’ and ‘Deli’ as additional categories.”
Second, attributes refer to special services and amenities a business offers, such as the types of payments accepted, wheelchair accessibility, and whether outdoor seating is available. Attributes can also show whether a business identifies as Black-owned, women-led, or LGBT-friendly. Select the attributes that best reflect the quality of your business.
4. Collect customer reviews
Reviews remain one of the most decisive factors in Google Maps rankings, but beyond SEO, customer reviews provide credible opinions about a business and social proof that heavily influence a new customer’s decision to purchase from a specific place. According to the 2020 Local Consumer Review Survey , 82% of consumers check online reviews before purchasing from a local business.
Add relevant information in Google My Business
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