Overall campaign management

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At the end of the day, it all boils down to how your outreach software manages your full campaigns. You need strong sending capabilities and campaign optimization.

With Instantly you can set up your CC and BCC on your emails that will allow you to send the same copy to several people, perhaps inside a company so you ensure you don't miss out on the decision maker.

Instantly also offers features such as A/Z testing to australia physiotherapist email list make sure that you're reaching your campaign's full potential. This feature makes it standout as a strong choice.

The best part is that Instantly offers Unibox, so you can send your campaigns from different accounts to avoid deliverability issues but don't miss out on any messages they are all centralized in one unique inbox.

The only downside here is that Instantly's AI generator feature is not available on the Growth plan. However you can access the inbuilt templates to create your sequences and simply edit to fit your needs.

Additionally in your sequences, you can set triggers to make sure that they don't continue to send automatically once your lead has responded.

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Apollo offers very strong outreach capabilities with many different options, including multichannel outreach including email, LinkedIn, and cold calling.

Apollo.io allows users to create and manage email sequences, making it easier to automate and personalize outreach campaigns, with an option to A/B test your sequences.