Digital Marketing Trends 2023
Posted: Tue Jan 21, 2025 10:04 am
Application of multi-channel marketing
Working with users in only one channel is not very effective. People buy goods and order services both online and offline. For example, they chat with a brand representative in a messenger, then call by phone, and make a purchase in an online store. Working netherlands telegram database with users in different related channels is a trend of this year and next.
The company collects data from various sources. This way it can learn more about each client: why and when they contacted, what they bought, how often. This way the company can improve the level of service, user loyalty and profit.
The trend is related to the growing popularity of CDP (Customer Data Platform) – multi-channel data attribution platforms. They collect and organize data about a company’s customers from online and offline sources.
This way, a business can bring together all the data, from sales statistics to marketing metrics, and find an individual approach to all clients.
Working with users in only one channel is not very effective. People buy goods and order services both online and offline. For example, they chat with a brand representative in a messenger, then call by phone, and make a purchase in an online store. Working netherlands telegram database with users in different related channels is a trend of this year and next.
The company collects data from various sources. This way it can learn more about each client: why and when they contacted, what they bought, how often. This way the company can improve the level of service, user loyalty and profit.
The trend is related to the growing popularity of CDP (Customer Data Platform) – multi-channel data attribution platforms. They collect and organize data about a company’s customers from online and offline sources.
This way, a business can bring together all the data, from sales statistics to marketing metrics, and find an individual approach to all clients.