E-commerce Toolkit: How to Increase Sales with Widgets

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Add smart solutions to offline points
Offline stores should introduce “smart” solutions that make shopping easier and demonstrate business development to customers. For example, you can switch to electronic receipts, add new payment methods (SPB looks good, allowing companies to estonia telegram number database reduce acquiring costs), and install self-service checkouts. One of the advanced solutions is smart baskets that “punch” products and generate a receipt in advance; the customer only needs to pay for it at the checkout. At the same time, there is no need to give up “live” interaction formats: human consultants, tastings, etc.

Grow your website
Even those companies that successfully sell goods on marketplaces do not refuse to maintain their own websites. Despite the fact that the main driver of e-commerce development has become the platforms of trade intermediaries, there are two reasons to continue to support your web resource or create one. Firstly, the site gives independence and allows you to build your pricing policy without looking back at the requirements of marketplaces. Secondly, thanks to the site, you can build a brand with a recognizable face. Thirdly, many buyers check the seller's website before buying on the marketplace to make sure that he does not sell counterfeits.

E-commerce in 2024: How to Develop a Business to Be Successful