Take a close look at the products and services listed on your website. Go through each service offering or product description, checking for accuracy. Has your suite of services shifted? Are you no longer offering certain services? Have you retired certain product lines?
For many companies, the profitability or demand for certain products or services changes over time which correlates to a shift in how they are represented by sales and marketing. If your website isn’t representing the right mix of products and services or isn’t correctly showcasing what your company offers, it’s time for a new B2B web design and navigation update.
Check All Links, Forms, Buttons on Main Pages
This is an opportunity to make sure things are working properly on saudi arabia cell phone number your B2B website. Over time, as things change or website pages are retired, links can be broken, form plugins may require updates or changes, and buttons might break if code is not regularly updated.
Go through your website and check all is working by clicking on all links to be sure you don’t encounter any 404s. Test out all forms by submitting a test submission. Check to see what page or message a prospect gets when they fill out a form – is it providing the ideal client experience? Also, be sure to click on all buttons to ensure they are displaying properly, linking to the right resources/pages, and functioning. It’s also a good opportunity to revi