Page 1 of 1

Brand anchors

Posted: Sun Dec 22, 2024 7:05 am
by Md5656se
These are anchor texts that use the name of the brand related to the website in question as the hyperlink text, so they are the safest that any website will use.

Naked Link Anchors or Naked Links
This is the most obvious way to create a link as you just need to copy and paste the link of the URL you are referencing into the text, such as

Brand anchors + the keyword
This involves combining a brand anchor with the subsequent use of the keyword to build an anchor profile that is strong enough and guaranteed to be successful.

The best example is: “ Content Marketing Services at SEMrush ”.

First there is the keyword and then there is the brand anchor, which is nothing more and nothing less than the name of the company to which the website belongs. Is everything clear?

Image anchors
They say that a picture is worth a thousand words, and in the case of anchors, code phone number philippines some diversification is needed to vary the texts a little.

And in a photograph, for example, Google accepts the ALT tag as an anchor text, so it is not recommended that you leave it blank.

For example:


Anchors LSI

Image



LSI stands for Latent Semantic Indexing, which in Spanish translates as “latent semantic indexing” and studies the variations that your different keywords may have, such as their synonyms.

For a beauty salon, there may be many keywords that are similar, such as hair salon, barbershop, beauty center, etc.

So you can see the related searches at the bottom of the SERP for each query you enter and be guided by that.


Partial match anchor text
According to experts, the partial presence of keywords in the anchor text is a partial match.

So for example, an anchor text like this would be: “Social Media Trends to Improve Your Online Presence.”

Long tail anchors
Similar to partial match anchor text but with the difference that the keyword is long tail.