How it works: Implement the

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Examples of the information provided include: Location Industry Company name Company size How it works: Use Leadfeeder to develop more accurate buyer personas by clicking on the lead in your dashboard to reveal enriched company details. leadfeeder company details leadfeeder company information 2. Optimize content marketing efforts Leadfeeder gives you information about what web pages potential customers are viewing and for how long. You can use it to optimize your content marketing materials or implement website personalization.


“Page URL” filter and combine it with “Visit length” usa consumer email database to view leads who match the criteria. leadfeeder content marketing efforts 3. Evaluate the effectiveness of partnerships Leadfeeder allows you to segment leads by “Referring URL” — or the URL that contains an Urchin tracking module (UTM) code — to view leads from a specific company partnership. This direct display allows you to see how many leads each partnership or collaboration is bringing in.




Use that information to evaluate whether to partner with an organization again. How it works: When creating a custom feed, click on Acquisition > Referring URL. Then, copy and paste the unique tracking link and click on the blue Add button. leadfeeder referring url 4. Simplify lead generation According to HubSpot’s State of Marketing report, lead generation is the top priority for marketers. Expand on your gated content pieces with Leadfeeder’s buyer intent data to simplify the lead generation process.